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Author: Brian Pempus
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Player Prop Bets: Why Sportsbooks Love Them
Prop bets, which include sports wagers on an individual player’s performance, are an engagement and revenue driver for online sportsbooks. In 2025, a player prop user: Placed 3.6x as many bets Generated 3.2x as much gross gaming revenue Wagered on 2.9x as many games Source: Kambi Group, a leading B2B supplier of odds and risk…
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Half Of Sports Bets ‘Traded’ By AI, Industry Tech Giant Says
The sports betting technology firm Kambi said that AI is increasingly involved with setting odds and managing risk. According to the company’s Sports Betting Trends Report, 48% of bets were “traded by AI on the Kambi network” in 2025, up from 28% in 2024. The firm’s AI trading technology, which it sells to its online…
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Underage Gambling: Senators Concerned With ‘Alarming Rise’
Underage gambling is a growing concern in the U.S. and beyond. Underage online sports betting is particularly concerning due to the industry’s expansion over the past decade and the product’s addictive properties. In January 2026, a group of U.S. senators asked the U.S. Centers for Disease Control and Prevention (CDC) to study “the alarming rise…
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Snoop Dogg Launches ‘Sweepstakes’ Online Casino
Despite a growing crackdown on so-called “sweepstakes” casinos and sportsbooks, music icon Snoop Dogg has launched his own version of the product. On Thursday, Snoop Dogg and the Boston-based gambling technology firm Trivelta announced the launch of the sweepstakes platform, which also includes a so-called “social” (i.e., free-play) version. The gambling platform is called Dogg…
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Is Fliff Legit? Online Gambling Site Unsafe, States Say
The online gambling platform Fliff is controversial and widely called unsafe in the U.S. Numerous states have taken enforcement actions against Fliff, which offers so-called “social”, “sweepstakes”, and “daily fantasy sports” gambling. These states say Fliff is not legit for consumers. In 2025, the State of New York called Fliff and similar platforms “illegal and…
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