Category: Advertising
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Massachusetts Regulator Partially Defends DraftKings After NYT Report
The Massachusetts Gaming Commission said Thursday that it’s “aware of” a viral New York Times investigation published days earlier about DraftKings’ reported use of A.I. to identify customers likely to lose money and target them with promotions. The MGC defended its regulatory approach while echoing part of DraftKings’ controversial response. MGC Chairman Jordan Maynard said…
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Online Gambling Ads a Monster to Regulate, But It Can Be Done
A major research review of marketing in 13 jurisdictions across 16 years says the “digital delivery” of online gambling products is a core reason they are extremely difficult to regulate. The paper, published in September 2026, reviewed a wide array of gambling operator “adaptations to marketing restrictions” over the time period. The findings were striking…
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Philadelphia Slams ‘Woefully Premature’ DraftKings In Lawsuit Reply
The City of Philadelphia has responded to a federal lawsuit from DraftKings over the early stages of an investigation into the online casino and sportsbook’s business practices. In April, Philadelphia subpoenaed DraftKings to investigate advertising directed at city consumers. DraftKings instead filed a lawsuit on July 17. On Sept. 15, Philadelphia responded in a 38-page…
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DraftKings Turned 9/11 Into A Parlay Bet Promotion Three Years Ago
One of the U.S. regulated sports betting industry’s most depraved promotions appeared three years ago, when DraftKings tried to turn the anniversary of 9/11 into a parlay. On Sept. 11, 2023, DraftKings marked the 22nd anniversary of the horrific Sept. 11 attacks with a sports betting promotion called “Never Forget.” Yeah, that really happened. The…
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Acclaimed TV Director Slams Gambling Ad As ‘Trash And Theft’
Doug Ellin, creator and director of the hit HBO series Entourage, which aired over a decade ago, said a new gambling ad was content “theft” from the series. Ellin responded to a new gambling advertisement from the Jake Paul-backed Betr, also calling it “trash.” The ad featured cameos from former Entourage stars Adrian Grenier and…
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