Category: Advertising
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DraftKings’ New Slots Advertising Campaign Is Really Dark
Playing an online slot game while bowling? Doing yoga? Having a meal with friends? That’s all portrayed as perfectly normal in a new slots advertising campaign from DraftKings Casino, a product legal and regulated in five states, plus Alberta and Ontario, Canada. Take a look below at the advertisement DraftKings released on Aug. 24. …
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Australia’s Controversial 5-Year Delay For Gambling Logos Reform
The Australian government has reportedly set a 2032 deadline for sports teams and clubs to remove online gambling logos and related advertising from their jerseys. The timeframe has been condemned by addiction advocates in the country, according to a report from The Guardian, because it gives sports teams’ commercial interests priority. Most teams reportedly do…
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Red Sox Partner With Kalshi While Massachusetts Says It’s Illegal
The Boston Red Sox are promoting Kalshi even as Massachusetts considers the prediction market’s sports wagering business unlawful. On Friday, the Red Sox featured Kalshi as the presenting sponsor of the team’s official lineup on social media. The team also sent a marketing email to fans encouraging recipients to bet on sporting events through Kalshi.…
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FanDuel Ducks Harper, VIP Questions In Response To Congress
FanDuel responded to three members of Congress about its VIP program and the Bryce Harper controversy, but it avoided the specific lawsuit that partly prompted the inquiry. In an Aug. 14 letter to Sen. Richard Blumenthal and Reps. Paul Tonko and Valerie Foushee, FanDuel defended its “responsible gaming” model and said its VIP program operates…
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Brazilian Media Unite Against Sports Gambling Money
A pact among Brazil’s major media outlets, described as unprecedented and historic, seeks to reduce gambling-related harm in the country by refusing sports betting advertising money. According to LatAm Journalism Review, at least 60 Brazilian news organizations have agreed not to accept the industry’s marketing money or PR pitches. They believe it would create a…
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