Category: Advertising
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Why To Be Skeptical Of Super Bowl ‘Best Bets’
One of the most common search queries related to the Super Bowl every year is “best bets.” I used to work in sports betting SEO, and I’ve seen all the troubling data. Sports fans and Super Bowl watchers typically want quick and painless advice on how to bet on the Big Game. These “best bet”…
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Kalshi Advertising: ‘Everyone Is An Expert On Something’
It’s human nature to want to know things and acquire knowledge. Many people enjoy the social or practical benefits of having expertise in something, whether it’s acquired through formal education and a career or as a hobby. Some people also want others to think of them as an “expert” on a topic. This desire can…
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NBA’s James Harden Partners With MyPrize Gambling Site
NBA star James Harden has signed on as a “premier creator” for the online gambling brand MyPrize, according to an announcement. The company offers U.S.-facing “social” and “sweepstakes” gambling products. It also has an international online casino registered in the offshore gambling hub of Curaçao. MyPrize is also seeking involvement in “prediction-market” gambling through a…
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FanDuel Launches ‘Pass The Leg’ Thanksgiving NFL Parlays
Despite a growing online gambling addiction crisis in the U.S., FanDuel Sportsbook will soon debut a new feature called “Pass The Leg” for Thanksgiving NFL games. The new in-app offering seeks to make parlay gambling “into a shared, social experience,” FanDuel said in a press release on Nov. 24, 2025. The gimmick effectively encourages families…
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Is Google Quietly Helping NBA In Gambling Crisis?
The NBA has taken a massive reputational hit in recent weeks following the gambling-related federal indictments. “This is an illegal gambling operation and sports rigging operation that spanned the course of years,” claimed FBI Director Kash Patel at a scathing press conference. Last week’s Quinnipiac University Sports Poll showed public trust in the NBA has…
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